In essence it is a CRT without any focus... needs to have really kick arse output from the electron gun/cathode. They say "barium oxide" - standard cathode material - but it must be a pretty big cathode to get enough emission, I would guess. This from the international patent application linked from the wikipedia page.
They claim 6x a tungsten lightbulb - I say WHICH tungsten lightbulb? One of the new ones that are built to blow out, or one of those that have run for many many decades in the NYC subway system??
That cathode emission is the bug in the works, as far as I am concerned.
The claims as to light "fidelity" seem odd, since the phosphor will determine that, and they have no special phosphor. But they do not have the monster UV spectra from the typical mercury based lightbulb. Otoh, neither does the LED, but it also has for the white ones a high UV component (I am told). So maybe that works for them...
It isn't going to show up as a spotlight any time soon...
Interesting idea.
Would be fun to buy one...
_-_-bear